The company was established in 1957 with the construction of a brewery in Gisenyi. Two years later in 1959, Primus, our best-selling beer brand was made available to our customers and has remained the most popular beer in Rwanda to date. Through the years, our beer portfolio has grown in tandem with the Rwandan society and currently includes Heineken, Primus, Mützig, Legend, Amstel and Turbo King; all proudly produced at the Gisenyi Brewery. Since 1974, we have been producing and selling soft drink brands under a licensing agreement with The Coca-Cola Company. These include Coca Cola, Fanta Citron, Fanta Orange, Fanta Pineapple, Fanta Fiesta, Sprite, Krest, Tonic, Stoney and our very own brands Vital’O and Cheetah – Energy drink.
We are the largest producer of beers and soft drinks in Rwanda. Our drink offerings have been and remain at the center of Rwanda’s social culture. In order to remain a pioneer in the market, we constantly strive for the highest quality with the trust of our consumers and partners. Since 1971, Bralirwa Plc has been a subsidiary of the Heineken Group, which holds 75% of its shares. On 31st January 2010, we became a public limited company, having been the first to list on the Rwanda Stock Exchange (RSE). As a socially responsible company, we always support a variety of projects from Health to Environment. Bralirwa Plc is incorporated in the Republic of Rwanda under law no7/2009 of 27 April 2009 relating to companies and registered by the Office of the Registrar General.
